Financial Services

Equdero helps financial service leaders understand, influence, and serve their consumers

Our Financial Services market research team understands how to apply market expertise, consumer psychology, and advanced technology to the ever-evolving banking, insurance, and wealth management industries

Innovative Research for the Financial Industry

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Brand Loyalty
  • Rewards offering
  • Product reviews
  • Loyalty customer connections
  • Social promotions
  • Customer support
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Concept testing
  • Monadic testing
  • Reaction testing
  • Adoption testing
  • Migration testing
  • Segmentation analysis
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Brand health testing
  • Brand funnel
  • Brand personality testing
  • Competitive benchmarking
  • Real-time feedback from customers
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Media & Content Evaluation
  • Highlighting
  • Hot spotting
  • Dial testing
  • Monadic testing
  • Purchase evaluation
  • Ad testing

Helping businesses to compete and lead during unprecedented change in the market

  • Leverage our network of FCX partners to enable usability testing
  • Define more targeted segments by using multiple data sources
  • Catch trends as they are happening
  • Conduct research through the existing customers in your community
  • Manage relationship with all stakeholders by creating separate communities
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